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Sales & Marketing

Overview

Want to increase your customer experience?

Having a great product or service is one part of a successful business. Is it enough to have a sustainable business in the long run? No. You know your product or service is the best but how much about it is known to the consumer? For your business to generate sales you need to make your consumers aware of the products existence first followed by the capabilities of your product or service, and finally showcase your unique selling point telling your customers why you are better than your competitors. In a nutshell this is the responsibility of the marketing and sales team. Marketing plays a crucial role in the beginning of a prospective sale. To sum it all the marketing team ensures that adequate brand visibility is created for your product or service and the sales team takes care of the personal meetings and deal closures.


What we do?

We create simple business plans, GO TO Market Strategies relevant to your business; help your team with best selling materials. We help you grow and nurture your brand and make it stand out. We help your business with legal frameworks covering patents, trademarks, and other intellectual property rights in India currently.

Marketing and sales is a collaborative effort and Metriken helps you build marketing campaigns that generate marketing-qualified leads.

Marketing Approach

  • We build your brand identity
  • Conduct competitor analysis
  • Prepare calendars for set period to mange budget and streamline process
  • Assist with market segmentation
  • Conduct launch or awareness campaigns
  • Incorporate digital and traditional methods to create brand awareness

Sales Approach

  • We build pricing and distribution models
  • Create territory sales management plan
  • Suggest relevant merchandising kits
  • Conduct appropriate research
  • Develop training materials
  • Execute outbound sale or incentive based campaigns

Partner with Metriken for your next project


Improving performance beyond benchmarks

  • Build a clear customer profile
  • Establish a clear marketing strategy
  • Understand approaches that will help you meet your revenue goal
  • Identify your Strength, Weakness, Opportunities, and threat
  • Learn to align your Sales Channel
  • Get comprehensive action plan
  • Branding and Lead generation
  • Market research
  • Digital marketing
  • Consumer Insights & Analytics
  • Google Ad words strategy & management
  • Sales forecasting, market planning & analysis
  • Customer lifecycle management
  • Marketing return on investment
  • Sales and channel management
  • Customer profiling & Segmentation